Coursera was launched in 2012 by two Stanford Computer Science professors, Andrew Ng and Daphne Koller, with a mission to provide universal access to world-class learning. It is now one of the largest online learning platforms in the world, with 87 million registered learners as of June 30, 2021. Coursera partners with over 200 leading university and industry partners to offer a broad catalog of content and credentials, including Guided Projects, courses, Specializations, certificates, and bachelor’s and master’s degrees. Institutions around the world use Coursera to upskill and reskill their employees, citizens, and students in many high-demand fields, including data science, technology, and business. Coursera became a B Corp in February 2021.
At Coursera, our Marketing and Communications team is responsible for brand development, product marketing, PR, and acquisition and retention marketing for learners, enterprises, and university partners. We’re looking for a marketing manager who can help us empower our customers to attract, retain, and grow talented employees by providing them with access to the world’s best career-relevant online education.
As the Account-Based Marketing Lead for Coursera Enterprise, you will work with the Global Demand Generation Team, Global Regional Marketing teams and Global Sales Leadership to drive business growth by generating leads and sales pipeline from our highest-priority accounts. You have experience building campaigns and programs to reach decision makers, targeted along the buyers’ journey. You have built and led an account-based marketing program, and are familiar with DemandBase, Engagio, and various marketing automation tools. You possess strong organizational and project management skills, a data-driven and analytical approach, a keen eye for detail, and the ability to confidently design and execute in-person and online events and digital campaigns. You are a creative, motivated, and collaborative individual who values flexibility and the opportunity to make an impact.
Coursera is an Equal Employment Opportunity Employer and considers all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, age, marital status, national origin, protected veteran status, disability, or any other legally protected class.
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, please contact us at email@example.com.
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