Growth Marketing Analyst - Social

Growth Marketing Analyst - Social

Who We Are

Thrive Causemetics is Bigger Than Beauty™: We are an independent, female-owned beauty brand that creates high-performance vegan cosmetics and supports a community of giving. All of Thrive Causemetics' products are free of parabens and sulfates, in addition to being 100 percent cruelty-free. Through its Bigger Than Beauty™ program, every product you purchase results in a donation to help a woman thrive. 

Thrive Causemetics is dedicated to fostering a collaborative and cross-functional workplace where everyone’s voice matters. We are committed to being pioneers in creating a culture of wellness. Together, we prioritize a strong work ethic while maintaining a positive, exciting environment where people are passionate about what they do.

Who We Are Looking For

Thrive Causemetics is looking for a data-driven and resourceful Growth Marketing Analyst who is eager to learn new skills. As part of our growth marketing team, this role will work across Marketing, Data Science, Customer Service, and CRM teams to drive new customer acquisition and retention through performance marketing, focusing on Paid Social channels such as Facebook and Instagram. The ideal candidate wants exposure to the beauty direct-to-consumer business, focused on social impact, with interest and experience in performance marketing.

Core Responsibilities

    • Launch and optimize campaigns focusing on Paid Social channels to hit revenue and ROAS targets across new customer acquisition and retention efforts
    • Support team in execution for new product launch and promotional campaigns
    • Budget and plan campaigns to align with our business revenue and ROAS goals
    • Analyze campaign data and pull insights to inform go-forward strategy on owned channels, sharing insights with our broader team
    • Work cross-functionally to provide learnings to the creative team, working on our creative testing roadmap and structure
    • Assign creative briefs for ad creative development across promotional and evergreen initiatives

Experience Necessary

    • 0 - 2+ years of work experience in performance marketing, financial services, or other data-driven fields
    • In-platform execution experience setting up campaigns in Facebook ads manager is a plus
    • High level of accuracy and attention to detail
    • Exceptional analytical skills to drive data-driven decisions and problem-solving
    • Outstanding written/verbal communication and presentation skills
    • Proven ability to multitask, deliver excellent results, and motivate others in fast-paced, dynamic environments
    • Proficiency with Excel
    • Preferred 4-year degree in Marketing, Economics, Mathematics, Finance or other quantitative fields of study 
    • Passion for beauty, technology, and e-commerce

Why Thrive Causemetics?

    • 401k & up to 4% company match
    • Comprehensive medical, vision, and dental benefits
    • Life Insurance Policy at no cost
    • Employer paid Short-term disability & Long-term disability plans at no cost
    • Employee Assistance Program
    • Diversity, Equity, & Inclusion training
    • Employee discount
    • Health & Wellness Workshops
    • Mental health resources; Calm app provided for free
    • Remote team get togethers and opportunities to participate at company Giving events
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

Thrive Causemetics is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate with regards to race, color, religion, national origin, gender identity, gender expression, sex, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), gender expression, pregnancy (including childbirth or related medical conditions), age, marital status, military and veteran status, status as an individual with a disability (physical and/or mental), and any other characteristic protected by applicable law.
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