Dropbox

San Francisco
1,001-5,000 employees
Dropbox is one place to keep life organized and keep work moving.

Growth Marketing Manager, Website Optimization - HelloSign

Growth Marketing Manager, Website Optimization - HelloSign

This job has closed but is shown for context on data science work at Dropbox.

Company Description

Dropbox is now a Virtual First company, which means work outside of an office will be the primary experience for all employees. Being Virtual First also means the location of our employees is targeted but flexible. If “Location Flexible” is listed in the job title of a role, the role can be located in any of the states where Dropbox is authorized to do business.** Some roles (including those which do not have “Location Flexible” in the job title), however, may have to be co-located with their teams in certain locations. Please work with your recruiter and your hiring manager to understand any location constraints of a particular role and to communicate your location preferences. **Dropbox is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Dropbox is registered, you will not be eligible for employment. Please speak with your recruiter to learn more about where Dropbox is registered.

Dropbox is one place to keep life organized and keep work moving. With more than 600 million registered users across 180 countries, we’re on a mission to design a more enlightened way of working. Dropbox is headquartered in San Francisco, CA, and has offices around the world. For more information on our mission and products, visit dropbox.com.

Team Description

Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights. We’re responsible for maximizing our products' potential, in order to delight our users and help Dropbox grow. We partner with teams across the company, including Product, Sales, and Engineering.

Role Description

We’re looking for a Growth Marketing Manager to focus on monetization efforts via website optimization. This person will be responsible for identifying opportunities to impact the life cycle experience for our individual and business customers by helping them find the right product for their needs, start free trials, connect with the HelloSign sales team, and upgrade to new HelloSign paid SKUs. The ideal candidate is a strong analytical thinker and has experience running A/B tests and working with user segments to optimize product engagement

Responsibilities

  • Execute web optimization A/B tests designed to improve a variety of business-critical metrics including trial start, marketing-qualified leads, and up-sell rates for HelloSign users
  • Conduct post-experiment analyses and present recommendations and findings from test data
  • Work with Design, Analytics, Product Marketing and Product Management to ship customer experience improvements
  • Monitor and evaluate key performance metrics - monitor health of the subscriber base (e.g. trial start, trial purchase to conversion rates, and feature engagement) and identify areas for improvement
  • Prioritize opportunities for improvement; generate data-driven hypotheses that inform strategies for experiments and campaigns

Requirements

  • Strong project management and prioritization skills
  • Strong analytical skills
  • Previous experience running A/B tests designed to impact ARR and ARR-driving metrics on web or email
  • Ability to work cross-functionally and manage a diverse set of stakeholders
  • 2+ years of relevant work experience

About HelloSign, A Dropbox Company:

We believe that the way business gets done today is broken. That’s why we’re dedicated to simplifying work for everyone - from small startups to large enterprise companies. Millions of individuals and over 80,000 companies world-wide trust the HelloSign platform – which includes eSignature, digital workflow and eFax solutions – to automate and manage their most important business transactions.

With a sharp focus on user experience and a lust for innovation, HelloSign is on a mission to Simplify Work.

Life at HelloSign:

Our HQ office is located in San Francisco and we have a number of team members distributed across the US! Just over 150 employees, we are growing the company deliberately, with a keen eye towards maintaining a culture that values lifestyle, fun and continuous improvement. We were awarded the Hirepalooza Culture Award for Lifestyle in 2015 and the Healthy Mothers Workplace Bronze Award in 2016 and 2017. In 2018, we won SF Business Times' Best Places to Work Award for Small Employers. We continue to maintain an overwhelmingly positive presence on Glassdoor and The Muse.

We have raving fans who love what we make

  • We're user-focused and product-driven
  • We're always evolving with an eye towards improvement
  • We're committed to building a product people want
  • We thrive on collaboration and learning from each other
  • We have a supportive, familial atmosphere
  • We work in an open, airy, creative space
  • We laugh a lot
  • And we'll never forget your birthday!

Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).

Benefits and Perks

  • Generous company contribution toward individual medical, dental, & vision insurance coverage
  • 401k + company match
  • Market competitive total compensation package
  • Free Dropbox space for your friends and family
  • Wellness Reimbursement
  • Generous vacation policy
  • 10 company paid holidays
  • Volunteer time off
  • Company sponsored tech talks (technology and other relevant professional topics)
This job has closed but is shown for context on data science work at Dropbox.
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