Balto

St. Louis
51-200 employees
Balto’s Real-Time Guidance for contact centers increases conversions, delivers a world-class customer experience, and decreases ramp time.

Partner & Events Marketing Manager

Partner & Events Marketing Manager

This job is no longer open

A Little Bit About Us

Balto was founded to redefine how humans and machines work together to optimize human communication and we're just scratching the surface. If you're excited by the opportunity to join a dynamic team initiating a technological revolution in Real-Time Guidance, Balto is for you.

More than just a company, Balto is a community, a community committed to empowering each of our members and serving our community. This mission is at the heart of our organization. We're looking for someone who shares this vision to act as the point of contact during Balto partner events while simultaneously playing a pivotal role in expanding our partnership growth and marketing endeavors. 

Balto's Real-Time Guidance understands phone conversations and tells people what to say, live in their conversations. In 2018, Balto guided less than a million conversations; today, Balto has guided over fifty-million conversations (we celebrated with cake). By the end of the year, Balto will guide over 200M conversations. 

Real-time Guidance is a brand new product category, and Balto is leading the pack. We're making sure that humans understand each other - the opportunities are endless.

Balto's customers, including name-brand retailers and Fortune 500s, use Balto's real-time guidance technology to scale "perfect" to thousands of sales and service agents with the push of a button and get immediate insight into what's working on their phone calls and what's not. 

But enough about us, let's talk about you!

Here’s What a Partner & Events Marketing Manager Does

“People influence people. Nothing influences people more than a recommendation from a trusted friend."

-- Mark Zuckerberg  

Your mission will be to take our partner program and the Balto brand to new heights by leveraging your expertise to create meaningful experiences that engage our partners and prospective customers.

So what does it take to fulfill this crucial role? 

Balto is looking for a driven and creative Partner & Event Marketing leader that will be instrumental in scaling our partner marketing and growth efforts. 

You’ll have the opportunity to join a collaborative, fast-growing team and take our rapidly growing partnership and growth marketing programs to the next level. You’ll also report directly to the VP of Marketing and will be able to contribute directly to the broader marketing strategy at Balto. 

This role is the right fit for you if you are excited about the opportunity to develop partner marketing programs that create value for partners and drive growth. You also think creatively and enjoy identifying new ways to engage partners and prospects through field marketing & events that go beyond the traditional webinar. 

What kinds of responsibilities might you take on? 

  • Develop and execute comprehensive partner marketing strategies that promote brand awareness and generate a pipeline.
  • Develop and manage a partner marketing strategy that can effectively scale to support 50+ partners while also providing more custom/individual support to our most strategic partners. 
  • Work with Partnership Managers to develop an intimate understanding of the businesses and strategic objectives of each partner & then align our partner marketing programs to support those objectives and Balto’s goals.
  • Manage go-to-market programs with partners to achieve target outcomes (i.e., brand awareness or co-selling into target accounts). Example program components include webinars, local events/seminars, sponsorships at partner conferences, content, etc.
  • Produce assets that attract prospective partners to the Balto partner ecosystem and inspire current partners to adopt, market, and sell Balto.
  • Increase Balto brand awareness within partner organizations to support demand generation and ensure consistent messaging and positioning across all partner programs.
  • Analyze the effectiveness of partner and event marketing efforts and demonstrate ROI.
  • Ensure all partner and event marketing efforts are tightly integrated with our demand gen, content marketing, and partnership efforts and aligned with our broader marketing strategy.

Skills & Requirements 

  • Experience in the development and execution of co-marketing campaigns - with a focus on consistency and scalability
  • Demonstrated ability to develop partner relationships and think creatively with partners
  • A genuine focus on collaboration that ensures your work is always aligned with your colleagues and contributes to our broader goals
  • You are a self-starter with a can-do attitude, a team player, and demonstrate a strong sense of ownership
  • You are highly creative and able to generate and execute against new ideas - you don’t rely on the same set of tools or the way things have always been done
  • You are process-driven, meticulously organized,  and rely on data to make decisions

Benefits

We have plenty of benefits. Baltonians rave about these the most.

  • Medical, dental, and vision insurance to make quality healthcare affordable.
  • Life insurance to protect your loved ones in the worst-case scenario.
  • 401k to save for your retirement.
  • A quarterly professional development stipend to inspire continuous professional growth.
  • Paid vacation and holidays, including five days of Civic Engagement PTO, to give you the flexibility to make relaxation, family, and community priorities.
  • Generous stock options, so you can be a meaningful owner of the company as it grows.

Balto’s Values

Start with gratitude: Stay humble, recognize others, and make the most of everything.

Always be growing: Never stop learning. Be a force of growth for yourself and others. 

Leadership is Ownership: See the problem. Do the solution. Own the result.

Balto’s People

We have all kinds of people, including musicians, chefs, painters, gear heads, gardeners, philosophers, gamers, movie buffs, woodworkers, and polo players. And at least one aspiring hockey player...we’ll see.

You can read more about their experiences here and here.

Baltonians say things like:

  • “Coming together as a team to build something innovative and unique” 
  • “Contagious energy that keeps me motivated all day”
  • “I L-O-V-E it at Balto since day one! They know how to have fun while getting the work done.”

You can read more about their experiences here and here.

Is Balto named after that Cartoon Dog?

Well, kind of - that cartoon dog was named after a real dog. Balto successfully guided his pack through a harrowing journey across Nome, Alaska, in 1925 to deliver medicine to the ice-locked town. We liked the metaphor: our technology guides people to be successful throughout their conversations, scouting ahead and providing helpful support. Like in 1925, a human is still in charge, but humans (and dogs) are always better off with a companion. 

Fun Fact - After his journey, Balto was recognized as a hero with a commemorative statue in Central Park. We’ve visited, and he looked like this.

P.S.

Please share the role with your friends. Don’t worry, you won’t compete for the position; we’re happy to hire two (or more) candidates. The door is always open for great people. 

Balto is an equal opportunity employer and does not discriminate against any applicant based on race, color, religion, creed, national origin, sex, gender identity, sexual preference, age, and veteran or disability status.

 

This job is no longer open
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