Senior Manager, Consumer Marketing Operations

Senior Manager, Consumer Marketing Operations

Omada Health is on a mission to inspire and engage people in lifelong health, one step at a time.

Job overview

Omada’s Marketing team is focused on the first part of Omada’s mission – to inspire people everywhere to take the first step toward lasting, healthy change. We understand our audience, know what makes Omada different, connect these two things to tell a great story, then measure and optimize its success. 

Your impact:

 As a Senior Manager, Marketing Operations at Omada Health, you’ll lead a small but mighty team in planning, strategizing, launching, and optimizing consumer-facing campaigns.  

Reporting into the Director of Marketing Operations, this role is crucial to the Enrollment Marketing team and Omada Health as a whole. Successful campaigns are integral to reaching enrollment and revenue targets, preserving enrollment marketing as a strategic differentiator, and most importantly helping more people learn about and sign up for the Omada program. 

In this role you will: 

  • Manage a high performing team of Marketing Operations Associates (with focus on coaching and development)
  • Inform and execute on the B2C marketing operations roadmap, with an eye for optimization and scale 
  • Work collaboratively across product, engineering, and commercial to inform development in strategy, process, systems, and operations 
  • Manage existing tools and vendor relationships (marketing automation platforms, print and fulfillment, etc.)
  • Assess and select tools and vendors that can support scaled production 
  • Ensure QA and quality standards are met across all outreach channels 
  • Automate, simplify, and document processes, controls, and workflows 

You will be successful in this job if you have:

  • 7-10 years of experience in consumer marketing
  • 2 years of experience managing and developing a high-performing team 
  • A deep understanding of CRM and automation platforms (Marketo, Braze, Salesforce preferred)
  • Strong quantitative/analytic capabilities required, comfortable 
  • Demonstrated history of successfully managing complex projects required
  • Exceptional project management an organization skills; attention to detail a must 

Bonus points for:

  • Experience in Healthcare, B2B2C, or high-growth environments
  • Experience working with an in-house CRM
  • Stellar project management skills


  • Competitive salary
  • Stock options (extended post termination option exercise window for Omadans who are with us 3 years or more)
  • Flexible vacation to help you rest, recharge, and connect with loved ones
  • Generous parental leave
  • Health, dental, and vision insurance (and above market employer contributions)
  • 401k retirement savings plan
  • Two giftable Omada enrollments per calendar year
  • ...and more!

About Omada Health: Omada Health is a digital care provider that empowers people to achieve their health goals through sustainable behavioral change. Working with health plans, employers, and health systems, the company delivers personalized interventions for individuals dealing with chronic conditions, musculoskeletal issues, anxiety, and depression. Combining data-powered human coaching, connected devices, and curriculums tailored to an individual’s specific conditions and circumstances, Omada has enrolled more than 450,000 participants across all 50 states. Omada’s partners include major employers across the country, including Costco and Iron Mountain, as well as leading health plans, such as Cigna and Kaiser.

We carefully hire the best talent we can find, which means actively seeking diversity of beliefs, backgrounds, education, and ways of thinking. We strive to build an inclusive culture where differences are celebrated and leveraged to inform better design and business decisions. Omada is proud to be an equal opportunity workplace and affirmative action employer. We are committed to equal opportunity regardless of race, color, religion, sex, gender identity, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, family care status, military or veteran status, marital status, domestic partner status, sexual orientation, or any other basis protected by local, state, or federal laws.

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