Senior Partner Marketing Manager, Consumer

Senior Partner Marketing Manager, Consumer

This job has closed but is shown for context on data science work at Udacity.

This role will lead a new consumer/student focused team responsible for marketing ‘through’ and ‘with’ a wide variety of existing and in-development new partners -- ranging from large tech industry partners (e.g. Microsoft, Amazon/AWS, etc.), to nonprofits (e.g. Blacks in Technology Foundation) to government agencies (e.g. Ohio Workforce Development Board). In addition, this person will also work closely with their Manager (Head of Consumer Marketing/ Consumer GM) to identify, pitch and stand-up new Marketing Partnerships (e.g. Career/Job posting organizations, etc.).

You’ll work closely with both internal Udacity teams (including: CRM, Paid Media, SEO, Social Media, PR, Marketing Analytics, Brand, Creative, Finance, Content/Product, etc.) and our Partners to craft and execute global co-marketing programs that enable us to grow together. You’ll be responsible for working cross-functionally to drive programs forward, oversee timelines and execution, and instrument measurement to ensure programs are successful.


  • Design and launch scalable (i.e. global, multi-channel) co-marketing campaigns across our partner community to generate revenue, partner engagement and to position Udacity as a leader in the industry
  • Establish a clear scope-of-work, processes, KPIs, etc. for this new marketing team
  • Partner with our Web, Analytics, Live Agent and Engineering teams to stand-up and optimize the conversion funnel for each partner
  • Serve as the primary marketing POC (point-of-contact) for both internal Udacity Business Development and external Partner teams
  • Write marketing plans, creative briefs, etc. for each Partner campaign
  • Partner with Finance, Analytics and Manager to establish the Partner Marketing business/financials (e.g. establish marketing CPA allowables, optimize budget/spend to maintain profitability, etc.)
  • Recruit, train, and mentor a team of Partner Marketers
  • Share campaign results with partners through post launch meetings and ongoing business reviews
  • As-needed assist Sales/Business Development teams in the pitching of new Udacity strategic partners

What we value:

  • Established experience (6+ years) successfully developing the strategy and executing integrated ROI-driven campaigns -- with preferably Partnerships/Co-Marketing AND/OR Global experience
  • Strong Partner, Client or Customer management skills
  • Have implemented new processes that drive efficient outcomes
  • Deep expertise in marketing analytics (e.g. conversion rates, cost per lead, CPA, etc.)
  • Enthusiastic problem-solver who can think creatively and excel in a fast-paced environment with shifting priorities
  • Ability to prioritize and execute on multiple work streams
  • Team-oriented disposition with ability to facilitate and own cross-functional collaboration
  • Highly organized and proficient at managing multiple projects at the same time
  • Ability to manage through ambiguous situations
  • Self-motivated to drive revenue growth for their team and the company overall


This job has closed but is shown for context on data science work at Udacity.
Hey Marketers

Discover the best remote jobs in marketing